Blog
How we approach the work: production, strategy, animation, and what happens behind the scenes.
What a plant shoot needs that an office shoot does not: who to involve, safety for a film crew, scheduling around a running line, and when the story belongs somewhere other than the floor.
Do you need a permit to film in Charlotte? Who to contact, when the city gets involved, how much notice to give, and what a marketing team should plan for before a location shoot.
Coofandy had one production day with NASCAR driver Christopher Bell to make a season of campaign content. How we planned it, split it and shot it inside a working race shop in Huntersville.
How video production works across North Carolina for marketing teams: choosing a production company, what it costs, permits, studio or location, crewing, and the work we make here.
For the third year running, we built High Point Athletics a media day set from scratch. An empty room on day one, a glowing stage for three teams on day two.
Fourteen million paid video impressions later, Home Outlet's 15-second cutdowns out-converted the 30-second hero spot. What the numbers showed, where the :30 still wins, and how to plan for it.
Business video services covers everything from a CTV spot to a training library. What each type includes, what it typically costs, and how to work out which one you need.
What If?, our national spot for Carnegie Mellon, won a Silver Telly from the judges and a People's Telly Silver from the public. Plus a Silver ADDY for the Centrios Smart Lock.
Our showreel won Gold at both the Charlotte and District 3 ADDYs, The Centrios App won Gold, and What If? for Carnegie Mellon won Silver. The work behind each one.
Our OnePOD Max film for InVue won a 2026 People's Telly, an award decided by public vote. What made a retail security product something people wanted to watch.
