Branded Content

 

We create branded content that can help humanize your brand, increase brand recognition, and convey your company’s mission to your core audience. Branded videos are a key part of any successful video marketing campaign and can generate a great return on investment. Branded videos are short pieces of content that are intended to educate, entertain, or connect with customers. Rather than advertising a brand, product, or service, these videos tell their own story while keeping your brand in the background.

 

  • Humanize Your Brand

    Where you are selling a product or service, one thing remains true; your customer is another human being. We work alongside you to uncover that human connection that may not have been uncovered yet.

  • Increase Brand Recognition

    Standing out from your competitors means more eyes on you. We work with you to develop creative video content that provides value to your customers and encourages them to come back for more. Much more.

  • Convey Your Mission

    The modern buyers want to know more about you. They want to connect with more than just your product. Your customers want to know about your brand, why it was created, what value you bring, and most importantly, where you plan to go.

HOW

How Branded Content should be used

Branded Content should be used at the top of the marketing funnel to raise brand awareness and generate excitement from your target audience for your product or service.

They can be distributed across a wide variety of marketing channels to maximize visibility. This includes television, YouTube, social media, streaming services, trade shows, and other digital channels.

Branded Content Features

  • Short

  • Creative

  • Focused

 

WHY

Why use Branded videos?

Traditional commercials, explainer videos, and other promotional videos help brands market their products and services to consumers, but they are not typically effective in forming emotional bonds between companies and their audiences.

Branded content is designed to engage audiences without trying to sell them anything directly. An effective branded video helps encourage customer loyalty and establish trust between consumers and businesses.

 

WHAT

What are Branded videos?

Branded videos are short pieces of content that are intended to educate, entertain, or connect with customers. Rather than advertising a brand, product, or service, these videos tell their own story while keeping your brand in the background. They don’t include corporate messages, CTAs, or promotions. Instead, they take an audience-first approach and focus on forming emotional connections with viewers.

Branded Content samples

CONTACT

Have a new project in the works? Looking for an integrated video production partner?

Drop us a line below, we’d love to hear more about it.

 

INSIGHTS

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